Product Manager, HCP Marketing, AYVAKIT
How will your role help us transform hope into reality? As Product Manager for AYVAKIT (avapritinib), you will help translate brand and specialty strategies into actionable, measurable tactics through thoughtful pull through and adaptation across channels. In this role, you will develop and deliver educational and promotional resources, as well as creative assets, that support and educate healthcare providers who care for patients living with systemic mastocytosis (SM). You will bring strategies to life across a variety of channels, including media and digital placements, congress presence, educational programs, and field resources. By shaping these tactics into meaningful education, reach, and engagement opportunities for HCPs, you will help raise earlier clinical suspicion, clarify the diagnostic pathway, and reinforce AYVAKIT’s role in the treatment of SM. You will be a key connector between strategy and execution, helping to ensure consistency and impact across downstream assets and touchpoints where HCPs engage. Working under the guidance of the specialty-focused HCP leads, you will help execute the AYVAKIT strategy and contribute to ongoing efforts to shorten the diagnostic journey and support appropriate treatment decisions in SM. What will you do? Support the specialty specific HCP leads (Allergy/Immunology, Hematology/Oncology, Dermatology, and Gastroenterology) in executing AYVAKIT HCP marketing plans that help drive earlier recognition, diagnosis, and treatment of SM Own end to end development of assigned HCP tactics, from initial direction through creative development, review, approval, and deployment Translate brand and specialty strategies into clear tactical direction for agencies across key channels, including field tools, media, digital, peer to peer, and congress. Develop and refine content for educational and promotional resources, incorporating cross functional input and ensuring alignment with core AYVAKIT messaging Manage day to day agency interactions for assigned tactics, including project kick off, timeline management, feedback routing, and preparation of materials for review and approval Collaborate with Legal, Regulatory, and Compliance stakeholders to support compliant development, review, and execution of materials and creative assets Support internal rollout and pull through of new tactics by coordinating availability of materials and guidance for Field teams and other key stakeholders What minimum qualifications do we require? Minimum of 3 years of direct experience in or supporting the biotech or pharmaceutical industry, which may include agency or consultancy roles, with involvement in HCP-facing commercial activities Willingness and ability to travel up to 25%. What additional qualifications will make you a stronger candidate? Experience supporting in line HCP marketing for a promoted brand Understanding of legal, regulatory, and compliance requirements related to pharmaceutical marketing and HCP engagement Excellent project management, organizational, and communication skills, with the ability to manage multiple priorities and stakeholders Experience collaborating with cross functional teams, including commercial, medical, legal, regulatory, compliance, and agency partners Experience working on products where a multidisciplinary or multi-specialty approach is key to advancing the market Experience in rare disease and/or Dermatology, Allergy/Immunology, or Hematology/Oncology HCP marketing. Demonstrated versatility, with the drive and curiosity to take on new and challenging projects and responsibilities. Flexibility and the ability to plan and nimbly adapt tactics and approaches as business needs evolve. Motivation grounded in patient focus, urgency, and a personal commitment to high performance, results, and compliance, with high integrity and a strong work ethic. Commitment to our Core Values: Patients First, Thoughtfulness, Urgency, Trust, Optimism Why Blueprint? At Blueprint Medicines, patients are our purpose. Their needs ignite our innovation, fuel our urgency and inspire us to go further - faster. We bet on bold people who want to grow, push boundaries and lead meaningful change. Here, you’ll do the most impactful work of your career - because our commitment to changing lives isn’t just what we do, it’s who we are. Patients are waiting. Are you ready to make the leap? Compensation and Benefits The base salary hiring range for this position will be $130,000 $165,000.* Actual base salary offered for this position will be based on a number of job‑related factors, including, but not limited to: experience (including skills and competencies), education, training and internal equity. This position is also eligible for the following: Participation in annual bonus program based on Company and individual performance, subject to the standard terms and conditions of the program Inclusive total rewards offerings focused on employee choice and professional and personal well‑being. These include: medical, dental and vision benefits; Modern Health mental health and coaching benefits; medical and dependent care FSAs; generous paid time off (typically includes one‑week well‑being shutdowns at mid‑year and year‑end); subsidized commuting or parking benefits; 401(k) with match; generous paid medical, parental and family leave programs; disability benefits and more. To apply, just scroll down and click on the “Apply Now” link. At Blueprint Medicines, we foster an environment of fair treatment and full participation for all of our employees as we navigate complex challenges in pursuing our mission to improve the lives of patients. We celebrate our unique differences and varied career and life experiences so that we can sustain our diverse culture and ensure everyone feels accepted. We are committed to non‑discrimination, equal employment opportunity, as well as an inclusive recruitment process. We consider all qualified applicants based on merit and without regard to race, color, sex, gender identity, sexual orientation, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, or any other characteristic protected under applicable federal or state law. We will make reasonable accommodations, absent undue hardship, for qualified individuals with known disabilities. If you are an individual with a disability in need of an accommodation with the application or recruiting process, please reach out to [email protected]. We are also an E-Verify Employer. For more information, please see our EEO Policy Statement, the E-Verify Participation Poster, the Right to Work Poster, and/or the EEO Know Your Rights Poster. J-18808-Ljbffr
