Consumer Marketing Manager
Job Summary Under general direction from Director, develop and implement business strategies, marketing plans, market research, advertising, promotions, as well as strategy for new product development for the Ortho & Recovery, Primary Care, and Prep Pads business. Job Description Responsibilities: Serve as “brand owner” for the CURAD and Medline Ortho & Recovery, Primary Care, and Prep Pad portfolio, advising and consulting cross-divisionally on the positioning, product domain, and architecture. Develop and implement growth strategies for the categories, including portfolio prioritization and innovation strategy. Create the strategic plan, annual plan, and product priorities for the category. Serve as brand and category expert using category and consumer insights and trends to inform business plans, marketing strategies, and customer presentations. Spearhead innovation pipeline, development and launch, encompassing product, packaging, and communications. Manage cross-functional teams (internal and external, including product management, packaging design, regulatory and quality, digital marketing, marketing agencies) in the development and execution of initiatives to ensure proper and timely delivery. Partner with Sales and Ecommerce and serve as marketing lead for brand omnichannel strategy for customer bid process and ecommerce growth initiatives. Requirements: Education Bachelor's Degree in Marketing or related field. Work Experience At least 3 years of marketing experience Brand management and innovation experience is a plus Retail or CPG experience preferred Omnichannel experience creating and executing strategies across brick and mortar and ecommerce channels preferred Strong Presentation Skills Demonstrated ability to manage and lead in a matrix organization Strong interpersonal, communications, influencing, and analytical skills Ability to thrive in an entrepreneurial, fast-paced environment Advanced level experience – PowerPoint, MS Office Experience in product development and project management. Medline Industries, LP, and its subsidiaries, offer a competitive total rewards package, continuing education & training, and tremendous potential with a growing worldwide organization. The anticipated salary range for this position: $73,000.00 - $110,000.00 Annual The actual salary will vary based on applicant’s location, education, experience, skills, and abilities. This role is bonus and/or incentive eligible. Medline will not pay less than the applicable minimum wage or salary threshold. Our benefit package includes health insurance, life and disability, 401(k) contributions, paid time off, etc., for employees working 30 or more hours per week on average. For a more comprehensive list of our benefits please click here . For roles where employees work less than 30 hours per week, benefits include 401(k) contributions as well as access to the Employee Assistance Program, Employee Resource Groups and the Employee Service Corp. We’re dedicated to creating a Medline where everyone feels they belong and can grow their career. We strive to do this by seeking diversity in all forms, acting inclusively, and ensuring that people have tools and resources to perform at their best. Explore our Belonging page here . Medline Industries, LP is an equal opportunity employer. Medline evaluates qualified individuals without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, age, disability, neurodivergence, protected veteran status, marital or family status, caregiver responsibilities, genetic information, or any other characteristic protected by applicable federal, state, or local laws.
