Partnership & Social Media Specialist (Mesa)
Position Summary: The Partnership & Social Media Specialist supports Visit Mesa’s Partnership Program and consumer marketing efforts by coordinating partner engagement, fulfilling partnership benefits, and creating and supporting social media content. This partner-facing role helps ensure a consistent, high-quality partner experience through timely communication, organized execution of contracted deliverables, and in-market content capture. Working closely with the Director, Destination Experience and Content Marketing Manager, the Specialist serves as a key connector between Visit Mesa partners and internal teams while contributing to Visit Mesa’s content pipeline and destination storytelling. ESSENTIAL DUTIES AND RESPONSIBILITIES Partnership Engagement & Supports Conduct regular in-market visits with partners based on partnership team priorities. Serve as a day-to-day contact for assigned partner questions, requests, and follow-up, escalating strategic, sensitive, or revenue-related matters to the Director, Destination Experience as appropriate. Share relevant Visit Mesa updates, gather partner feedback, and identify opportunities, needs, and potential concerns. Manage assigned partner renewals, including outreach, follow-up, presentation of partnership performance, and identification of appropriate upsell opportunities that increase partner value and revenue. Maintain accurate records of partner interactions, requests, and follow-up items in the CRM. Support partner onboarding, orientations, and training, conducted in person or virtually, by preparing materials, coordinating logistics, and following up on next steps. Help strengthen partner satisfaction and retention through consistent communication and responsive support. Partnership Deliverables & Fulfillment Coordinate and track contracted partnership benefits and deliverables to help ensure accurate, timely fulfillment. Maintain deliverable timelines, status updates, and supporting documentation. Coordinate with internal teams, including marketing, sales, creative, and communications, to facilitate partner benefits and confirm expectations. Serve as a liaison between assigned partners and internal teams regarding deliverable details, deadlines, and required materials. Assist with preparing partner updates and supporting materials that communicate the value and results of Visit Mesa partnership benefits. Identify potential fulfillment gaps or delays and communicate them promptly to the Director, Destination Experience. Content Capture & Social Media Support Capture photo and video content during partner visits, events, and destination experiences for use across Visit Mesa marketing channels. Assist with the development of partner-focused content that highlights Mesa businesses, experiences, events, and destination offerings. Support social media execution by drafting and scheduling posts, monitoring comments and messages, and engaging with audiences in alignment with Visit Mesa’s voice and established guidelines. Coordinate with the Content Marketing Manager to ensure partner-related content aligns with the content calendar, campaign priorities, and brand standards. Organize and maintain content assets, permissions, and relevant partner information for efficient future use. Stay current on social media trends, emerging platforms, and community engagement opportunities, sharing relevant ideas with the marketing team. Community Outreach & Cross-Functional Support Represent Visit Mesa professionally at partner meetings, partnership events, community events, and relevant industry functions. Support partnership events, outreach activities, and initiatives that promote partner engagement and revenue growth. Assist with special projects and other department needs as assigned. Help maintain the visitor center and answer incoming phone calls as needed. Qualifications Bachelor's degree in Marketing, Communications, Journalism, Tourism, Business, or a related field preferred; equivalent education and experience may be considered. Minimum of 3–5 years of experience in content marketing, digital communications, or a related field. Hospitality, tourism, association, or economic development experience preferred. Excellent writing, editing, and communication skills with the ability to adapt content for diverse audiences. Demonstrated ability to manage multiple priorities independently while collaborating effectively in a team environment. Proficiency in Microsoft Office (Word, Outlook, Excel, Teams, SharePoint, and PowerPoint) required; experience with Adobe Creative Suite and email marketing platforms preferred. Ability to quickly learn industry-specific platforms and emerging marketing technologies. Core Competencies Content strategy, storytelling, and exceptional writing and editing skills with the ability to create engaging, audience-focused content while maintaining Visit Mesa's brand voice and standards. Project and campaign management, including the ability to manage multiple priorities, deadlines, and stakeholders simultaneously. Data-informed decision-making using performance metrics, audience insights, and analytics to optimize content and campaigns. Collaboration and relationship building across departments, agency partners, vendors, and community stakeholders. Creativity, innovation, and adaptability with a commitment to continuous learning and staying current on emerging marketing trends and technologies. Ability to leverage emerging technologies, including artificial intelligence (AI), to enhance content development, audience engagement, marketing effectiveness, and operational efficiency. Commitment to Visit Mesa's mission, values, and destination marketing objectives. Position Details Full-time, non-exempt position Hybrid (office located in Downtown Mesa) Full health benefits and 401(k) opportunity Salary: $60,000 - $65,000 (DOE) Schedule: Monday – Friday, 8:00 AM – 5:00 PM, with minimal evening and weekend hours required Expectations The Partnership & Social Media Specialist is expected to adhere to all Visit Mesa rules of employment as described in the employee manual. Employee may perform other related duties as assigned and not included in this job description to meet the ongoing needs of the organization. All questions about this job description should be directed to Audry Brinkman, Director, People and Operations, at [email protected], or at 480-682-3789
