National Account Manager, Source Tagging
Job Description Job Description Job Highlights The National Account Manager for Source Tagging is a high-growth, fast-paced sales role responsible for driving new business and expanding source tagging revenue within an assigned territory. This role is focused on winning new opportunities and developing strategic account relationships with Retail suppliers, consumer goods manufacturers, and packaging companies that support retail products entering major big-box channels. The ideal candidate will understand how retail suppliers operate within Walmart’s ecosystem, including packaging requirements, retailer expectations, compliance pressures, speed-to-market demands, and the importance of labeling as both a functional and strategic part of the product journey. This individual must be capable of positioning RFID and source-tagging solutions not simply as labels, but as business tools that improve inventory visibility, retail execution, supply chain efficiency, and on-shelf availability. This position requires someone who understands packaging and labeling construction, material selection, print technologies, application methods, and production environments, while also being able to engage suppliers commercially on how packaging decisions impact retail success. The role will involve targeting suppliers across consumer goods, general merchandise, hard-to-tag products, and emerging categories where RFID adoption is expanding. Success in this role requires strong prospecting skills, the ability to open new accounts, manage complex sales cycles, and build relationships across procurement, packaging engineering, operations, and executive leadership within customer organizations. The candidate must be comfortable leading business development conversations, identifying unmet needs, and converting those opportunities into long-term revenue growth. Job Duties Build and grow strategic relationships with key CPG companies :Educate consumer packaged goods companies on how Checkpoint Systems solutions improve sales through increased on-shelf availability, inventory accuracy, loss visibility, and retail compliance. Position Checkpoint as a long-term strategic partner and drive preference for Checkpoint products and solutions. Develop and expand relationships with packaging companies and converters: Understand customer packaging requirements, production challenges, and commercial objectives. Position Checkpoint’s portfolio of good, better, and best RFID labeling and source-tagging solutions to meet customer needs while differentiating value against competitive offerings. Drive competitive conversion opportunities: Identify competitive accounts, uncover unmet needs, and convert business by demonstrating the technical, commercial, and operational advantages of Checkpoint solutions over alternative suppliers. Leverage customer relationships to generate new business growth: Maintain regular communication with existing and prospective customers to identify expansion opportunities, new programs, and emerging applications across retail supplier markets. Target Retail suppliers and big-box retail supply chains: Develop business with suppliers supporting retail and other major retailers by understanding retail compliance requirements, packaging expectations, and source-tagging opportunities across consumer goods and general merchandise categories Market analysis and competitive intelligence: Monitor RFID market trends, retail mandates, packaging innovations, and competitor activity. Provide market feedback and voice-of-customer insights to internal product development, sales leadership, and strategy teams to support solution advancement. Cross-functional internal collaboration: Work closely with product management, operations, technical teams, sourcing, and global commercial teams to ensure customer needs are translated into executable commercial solutions. Business development and pipeline generation: Identify, prioritize, and pursue new business opportunities through direct prospecting, customer engagement, industry networking, and collaboration with internal teams. Thought leadership and market education: Serve as a voice of the customer internally by contributing market insights during national meetings, quarterly reviews, retail communications, and industry updates. Industry representation: Support and participate in trade shows, customer events, source-tagging conferences, and market-facing educational activities to strengthen Checkpoint’s visibility and influence in target markets. Sales pipeline management: Maintain active opportunity tracking, forecasting accuracy, and disciplined pipeline development through CRM tools and structured account planning. Commercial execution: Lead opportunities from initial prospecting through quoting, proposal development, negotiation, and commercialization. Support strategic growth initiatives: Assist in developing new programs, vertical market strategies, and go-to-market initiatives that accelerate source-tagging adoption across emerging categories. Education Bachelor's Degree Experience 5 years of sales experience with demonstrated success growing new business and managing strategic accounts 3–5 years of experience in packaging, labeling, or a related industry with a strong understanding of packaging materials, label applications, and converting environments Strong knowledge of consumer goods packaging and retail supply chains Understanding of how suppliers support major retailers such as Walmart, Target, Sam’s Club, Costco, or other big-box retailers Knowledge of Walmart supplier requirements, retail compliance expectations, or packaging workflows is highly desirable Ability to sell consultatively across multiple stakeholders including procurement, packaging, operations, and supply chain teams Strong communication, presentation, and business development skills Experience managing opportunities from prospecting through commercialization The right person for this role will combine packaging knowledge, commercial discipline, and retail supplier understanding to help customers adopt source tagging solutions that create measurable value across manufacturing, distribution, and retail. Knowledge, Skills, & Abilities Strong hunter mentality with a proven ability to identify, pursue, and win new business opportunities while expanding revenue within assigned accounts Skilled in territory analysis, market planning, and account prioritization to maximize growth potential and sales effectiveness Strong communication skills with the ability to engage and influence all levels of customer and internal management, including discussions involving complex business challenges and strategic opportunities Demonstrates a high level of professionalism, credibility, integrity, and accountability, maintaining trust and confidence in all customer and business interactions Ability to work independently, manage multiple priorities, and adapt quickly in a fast-moving, high-growth environment Strong analytical and problem-solving skills, with the ability to research market opportunities, identify customer challenges, develop proposals, and build support for new business initiatives Capable of collaborating cross-functionally while also driving initiatives independently from opportunity identification through execution Comfortable operating in a fast-paced commercial environment where urgency, responsiveness, and follow-through are critical to success Willingness and ability to travel up to 50% as required to support customer engagement, business development, and internal collaboration \nCompany Description WHO WE ARE: At the forefront of innovation, we drive excellence across industries like retail, fashion, logistics and more. Through cutting-edge RFID solutions, we optimize operations, enhance security and elevate efficiency. Our passion for innovation fuels customized answers to industry challenges, delivering unparalleled accuracy and visibility. Company Description WHO WE ARE: At the forefront of innovation, we drive excellence across industries like retail, fashion, logistics and more. Through cutting-edge RFID solutions, we optimize operations, enhance security and elevate efficiency. Our passion for innovation fuels customized answers to industry challenges, delivering unparalleled accuracy and visibility.
